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Saoirse Ronan and Jamie Heaslip use their heads for the ISPCC

Nov, 2011
Monday, 21st November 2011:  ISPCC Ambassador Oscar Nominated Actress Saoirse Ronan and Leinster and International Rugby Star Jamie Heaslip took time out of their busy schedules today to join Elverys Sports and the ISPCC to launch the sale of ISPCC beanie hats in Elverys Sports stores this Christmas.
These colourful, fun beanie hats make the ideal stocking filler and are available to purchase in all 54 Elverys Sports stores and on  Priced at €3.99, Elverys Sports will donate €2 of the selling price to the ISPCC.  Elverys Sports hope to raise €60,000 from this initiative.  
Elverys have also launched a special Christmas competition in store, where they will donate Elverys Sports hampers to the ISPCC to give to underprivileged children this Christmas. These hampers are to be chosen by Elverys Sports customers and those whose hampers are chosen can win great prizes with the top prize of a Trip to Disney Land.
This is Elverys Sports second year to be involved with the ISPCC, raising over €70,000 for the children’s charity in 2010.  The highlight of Elverys support of the ISPCC was when a team of Elverys Sports employees climbed Mount Kilimanjaro in October with all fundraising in aid of the ISPCC.
“This is the second year we have launched special ISPCC products and after the success of the Gym Bags last year we are really excited about this years beanie hats. These are available in 9 different colours and in Kids and Adults sizes.  Already sales have been really positive so we hope that our customers will continue to show their generosity and help the ISPCC continue their great work”, commented Aidan Kilcoyne Assistant Marketing Manger Elverys Sports.

Speaking at the launch, Anne Cooney, ISPCC Corporate Fundraising Manager said: “Elverys Sports’ support over the past year has been invaluable and we are delighted to have the continued enthusiasm and commitment of Elverys Sports and their customers.  The beanie hats are a simple, cost effective way to show your support for ISPCC. The funds raised from the sale of these fabulous beanie hats will help the ISPCC reach out to and support some of the most vulnerable children in Ireland this Christmas”.  

To keep up to date with activities and events, please visit and Elverys Sports Facebook page

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